In an era where social media is a powerful influence on young lives, For The Better Inc., a nonprofit founded by Rasheedat Ajala, is using it as a force for positive change. Based in Brooklyn, For The Better Inc. has created a dynamic platform that combines real-world activities and social media engagement to inspire teens toward healthier lifestyles. With programs like cooking classes and social media-driven challenges, Ajala’s organization is reaching teens where they are, making health education relevant, accessible, and, most importantly, engaging.
Empowering Teens to Take Control of Their Health
At For The Better Inc., the focus goes beyond traditional health education. Here, teens participate in hands-on activities that teach them practical skills and challenge them to rethink their approach to wellness. The organization’s approach is rooted in the idea that health isn’t just a lesson to be learned but a lifestyle to be lived.
One of the most popular initiatives is the Soda-Free Challenge, a social media-driven event where teens commit to a month without sugary drinks. With hashtags, check-ins, and peer encouragement, participants share their progress, connect with others taking on the challenge, and celebrate their achievements. For many, this challenge is a small but significant step toward taking control of their health.
“We wanted to create a program that not only educated but empowered teens,” says Ajala, Executive Director of For The Better Inc. “The Soda-Free Challenge, for instance, is simple yet impactful. It’s relatable and shows teens that small changes in their routines can lead to big improvements in how they feel every day.”
Building Community Through Social Media
Social media isn’t just a platform for For The Better Inc.—it’s a thriving community. With dedicated Instagram and TikTok accounts, the organization shares tips, health inspiration, and success stories that resonate with young audiences. Each post is a reminder that healthy living can be fun, approachable, and achievable.
This digital space is also where teens share their own experiences, participate in challenges, and see firsthand the impact they’re making. From recipe videos to workout tips and mental wellness discussions, For The Better Inc.’s social media content is designed to engage, inspire, and inform. By following the organization, teens aren’t just consuming content—they’re joining a movement that makes wellness a part of their daily lives.
“Social media is powerful,” says Ajala. “It’s where our teens spend time, connect, and discover. We’re using these platforms to make health education relatable, accessible, and even fun. And for many teens, seeing their peers embrace healthier habits is a source of motivation that can make all the difference.”
Real Stories of Change
For The Better Inc. isn’t just about programs and challenges; it’s about real lives transformed. Kayla, a 17-year-old who joined the Soda-Free Challenge, shares that she initially found it tough to give up her favorite sodas. “I was drinking them every day,” she admits. “But after seeing my friends take on the challenge, I wanted to try it too. Now, I feel so much better, and I’ve even encouraged my family to cut back on sugary drinks.”
Then there’s Jordan, a 15-year-old who started following For The Better Inc. on Instagram after seeing friends tag the organization in a cooking challenge post. “It looked cool, so I joined,” he says. “I ended up learning so much about healthy eating, and now I’m cooking meals for my family. It’s been a great way to stay connected with my friends and try new things.”
Join the Movement
For The Better Inc. is committed to creating a community where healthy living is celebrated and achievable. Through challenges, cooking classes, and a constant stream of social media inspiration, the organization is redefining what it means to live a healthy lifestyle in today’s world.
Want to be a part of the change? Join For The Better Inc. on social media and start your journey to a healthier life today. Follow their Instagram and TikTok pages for daily tips, inspiring stories, and upcoming challenges designed to make wellness a part of your everyday life.Join the movement! Follow us on Instagram for tips, inspiration, and real-life stories on how teens like you are making a change.
